Newly formed Johannesburg-based character agency Caitlin's Castings recently held a workshop where it showcased a unique concept to its members. The agency not only offers training to all who register as members, but in addition donates its agency commission to causes dealing with rape prevention, child abuse, women and child rights, and trauma counseling.

New casting agency shows it cares
"The importance is to create global awareness of these causes, plus create an awareness to international and local film producers/directors that there is such an innovation in the film industry that can be supported by working with background artistes/extras from Caitlin's Castings", says the organisation's founder and director Addi Lang.

Lang says that she was inspired to start Caitlin's Castings in memory of an eight-year-old girl who was tragically killed in a road accident last year. The girl, Caitlin, had been cast to act in a commercial.

Agency commission will be donated to the Return to Roots Foundation (devoted to the prevention of rape and child abuse), Hugh's Haven (a shelter for street kids in Yeoville), and Race Against Extinction which supports endangered animals. In addition, Caitlin's Castings in partnership with Rob Rodell also supports the development of the local industry by offering the Ina Wiegand Singing Scholarship to encourage rising talent. Through the scholarship an untrained voice will receive one year's free training with Rodell  a 20-year veteran of the music industry.

In attendance at the workshop were industry representatives including Rob Rodell, Greg Brest, Emmanuel Castis, Melanie Lowe, Provia Ledwaba , casting director Bonnie Lee Bouman and media production director Tanya Hayward from Media Hussies who also presented at the workshop.

"There is a lot happening in the casting industry in Gauteng and we are excited to be a part of the industry," Lang concludes.

For more information contact Addi Lang at 082 5596 702.

The closing date for applications to the 2009/10 Ina Wiegand Singing Scholarship is 31 July 2009 and the successful candidate will be announced on the 9th of August 2009 with the chosen student beginning the training in September 2009.